Blog & Insights

Insights on motion design, 3D, and AI for brands in Africa and emerging markets, from the creative POVChan at Arndy Studio.

The Villain Always Thinks He is the Hero
Brand Strategy Jan 26, 2026

The Villain Always Thinks He is the Hero

When something doesn’t fit an existing category, it doesn’t get studied — it gets framed. The architects of AI believe they are gifting us a hero, but the most dangerous ones are those who don't realize they're the plague.

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The Speed Effect
Brand Strategy Jan 11, 2026

The Speed Effect

When iShowSpeed landed in Kenya, he brought a global spotlight that moved faster than any traditional marketing render.

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Career Pivot
Career Growth Jan 10, 2026

When the Ladder Becomes a Loop

How to tell if it’s time for a career pivot. Climbing, but going nowhere.

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Money Movement in Africa
Fintech Strategy Jan 09, 2026

Does Money Move Freely in Africa?

When borders exist only for money: A look at the friction of cross-border payments in a connected continent.

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The Psychology of Motion in UX Design
UX Design Jan 07, 2026

Design That Knows Where You’re Looking
How Motion Shapes User Behavior

How motion design influences user behavior, establishes hierarchy, and creates emotional connections in digital interfaces.

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The Art of Storytelling in Motion
Storytelling Jan 05, 2026

How Motion Design Tells Stories That Connect Emotionally

Discover how motion design can be used to tell compelling stories that connect with audiences on an emotional level.

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Concept Design with AI Workflow
Workflow Jan 02, 2026

The New Concept Phase: Where AI Fits—and Where It Doesn’t

Accelerating creativity by integrating Artificial Intelligence into the early stages of design and ideation.

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The Future of AI in Digital Marketing
Technology Dec 30, 2025

Marketing, Algorithms, Attention
How AI Is Redefining Digital Strategy

How AI is shaping digital marketing for brands in Africa, focusing on mobile-first behavior, data constraints, and creative innovation.

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Own Your Creative Thinking
Brand Strategy Dec 16, 2025

Own Your Creative Thinking

It’s time to stop giving away your most valuable asset for free. In a fast-moving economy, creativity sits at the center of growth.

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When Brands Don't Fit
Brand Strategy Dec 16, 2025

When Brands Don’t Fit, They Get Framed

Every iconic brand has a moment when it’s misunderstood. When something doesn’t fit an existing category, it gets framed.

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The Future of 3D: Elevating Web Interactivity
Interactive Design Dec 15, 2025

Why 3D Interactivity Is the Next Digital Frontier

Exploring the practical applications of interactive 3D for Telcos, Fintech, and FMCG brands in East Africa's mobile-first market.

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